The book I will be reviewing today is the 10x rule by Grant Cardone. This book was really eye opening for me as it has given me a new perspective on my thinking and my actions.
The 10x rule is about doing 10x what you think it takes to achieve goals, and conquer missions. If you think that you need to cold call 10 clients multiply that x10 so you will need to call 100 clients.
This book makes a lot of sense because it goes against what we were taught in grade school, which was to play it safe, to proceed with caution to have doubts.
This book is the opposite, it cuts right to the chase immediately and talks about taking massive 10x the action that you think is necessary. He also talks about setting 10x goals.
Just by reading this book people will know that they have been setting their goals and targets too small. This is crucial because big goals and big targets, give people more incentive to get to work.
Grant Cardone the author also talks about approaching success as an ethical duty. I never thought about success that way before reading the book.
He says constantly throughout the book, that success is your duty, obligation, and responsibility.
I agree with this because most people approach success as an option instead of a duty. He uses the example of how people know they have to go to work everyday as a duty.
He says to approach success the same way. I agree with this, because when approaching success as a duty, obligation, and responsibility it simply increases our odds, and stacks the deck in our favor.
This is a brilliant way to approach success. Most people don’t have the stomach or the courage to approach success that way.
Also, in the book Grant talks about writing down your personal goals twice per day, in the morning and at night. He also constantly says to aim extremely high with goals.
Another great point he brings up in the book is one that I completely agree with, which is that emotions are overrated.
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